Work closely with Design Manager and be aligned to achieve the goals defined by management for design department
Design theme and styles for women’s wear category
Conduct market research to understand fashion trends, customers, lifestyles, etc
Research and find fabrics and develop fabric archive suitable for our upcoming collection
Visit fashion shows, exhibitions, workshops; pre-define half yearly calendar to visit such events and take approval from the management as per the budget allocation
Make sketches by hand or on computer (CAD) for womenswear
Create mood boards, color palettes as per the design concept
Define the fabric, embellishment, accessories and trims for the design
Make pattern CAD drawings
Discuss design concept and tech pack with Pattern Master in case of any doubts, clarification required
Ensure the sampling and final garment are created as per the design and given instructions
Assist and take active participation during fittings and proto sample review. Make amendments in design and tech pack accordingly
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